#17.
"A trademark is a word, name, symbol or device that
identifies a particular company's products or services. Google is a trademark
identifying Google Inc. and our search technology and services. While we're
pleased that so many people think of us when they think of searching the web,
let's face it, we do have a brand to protect, so we'd like to make clear that
you should please only use "Google" when you’re actually referring to
Google Inc. and our services."
Just stumbled on a very old and funny post on Google's Blog. This is about 'Google' slipping from a trademark
to a common usage.
For example:
So i Googled your name and found your twitter profile.
He Googled the question and got the answer.
You see the above two statements use Google not as a trademark.
More like an action. A verb.
Here's what they say:
"A trademark is a word, name, symbol or device that
identifies a particular company's products or services. Google is a trademark
identifying Google Inc. and our search technology and services. While we're
pleased that so many people think of us when they think of searching the web,
let's face it, we do have a brand to protect, so we'd like to make clear that
you should please only use "Google" when you’re actually referring to
Google Inc. and our services."
Came across this post which says, Google sent legal papers to media asking them not to use 'Google' as a verb.
Interestingly they have listed few examples to help us with
the usage.
Usage: 'Google' as noun referring to, well, us.
Example: "I just love Google, they're soooo cute and cuddly and adorable and awesome!"
Our lawyers say: Good. Very, very good. There's no question here that you're referring to Google Inc. as a company. Use it widely, and hey, tell a friend.
Usage: 'Google' as verb referring to searching for information on, um, Google.
Example: "I googled him on the well-known website Google.com and he seems pretty interesting."
Our lawyers say: Well, we're happy at least that it's clear you mean searching on Google.com. As our friends at Merriam-Webster note, to "Google" means "to use the Google search engine to find information about (as a person) on the World Wide Web."
Usage: 'Google' as verb referring to searching for information via any conduit other than Google.
Example: "I googled him on Yahoo and he seems pretty interesting."
Our lawyers say: Bad. Very, very bad. You can only "Google" on the Google search engine. If you absolutely must use one of our competitors, please feel free to "search" on Yahoo or any other search engine.
Example: "I just love Google, they're soooo cute and cuddly and adorable and awesome!"
Our lawyers say: Good. Very, very good. There's no question here that you're referring to Google Inc. as a company. Use it widely, and hey, tell a friend.
Usage: 'Google' as verb referring to searching for information on, um, Google.
Example: "I googled him on the well-known website Google.com and he seems pretty interesting."
Our lawyers say: Well, we're happy at least that it's clear you mean searching on Google.com. As our friends at Merriam-Webster note, to "Google" means "to use the Google search engine to find information about (as a person) on the World Wide Web."
Usage: 'Google' as verb referring to searching for information via any conduit other than Google.
Example: "I googled him on Yahoo and he seems pretty interesting."
Our lawyers say: Bad. Very, very bad. You can only "Google" on the Google search engine. If you absolutely must use one of our competitors, please feel free to "search" on Yahoo or any other search engine.
A very old post and sounds funny.
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